Publications
2026
Applications in consumer neuroscience: Decoding and neuroforecasting
Genevsky, A.G., Boksem, M.A.S. In: Smith, D.V., Lockwood, P.L., Fareri, D.S. (eds), Neuroeconomics: Core Topics and Current Directions. Springer
Genevsky, A.G., Boksem, M.A.S. In: Smith, D.V., Lockwood, P.L., Fareri, D.S. (eds), Neuroeconomics: Core Topics and Current Directions. Springer
2025
How to conduct valuable marketing research with neuropsychological tools
Bigne, E., Boksem, M.A.S., Casado-Aranda, L.A., Garcia-Madariaga, J., Gier-Reinartz, N.R., Guerreiro, J., Loureiro, S., Kakaria, S., Smidts, A., Wedel, M. Psychology & Marketing, 42, 2616-2649
Bigne, E., Boksem, M.A.S., Casado-Aranda, L.A., Garcia-Madariaga, J., Gier-Reinartz, N.R., Guerreiro, J., Loureiro, S., Kakaria, S., Smidts, A., Wedel, M. Psychology & Marketing, 42, 2616-2649
Do EEG metrics derived from trailers predict the commercial success of movies? A systematic analysis of five independent datasets
Boksem, M.A.S., Van Diepen, R.M., Eijlers, E., Boekel, W., Smidts, A. Journal of Marketing Research, 62(4), 703-720
Boksem, M.A.S., Van Diepen, R.M., Eijlers, E., Boekel, W., Smidts, A. Journal of Marketing Research, 62(4), 703-720
Brain activity explains message effectiveness: A mega-analysis of 16 neuroimaging studies
Scholz, C., Chan, H-Y., Ahn, J., Boksem, M.A.S., Cooper, N., Coronel, J.C., Dore, B.P., Genevsky, A., Huskey, R., Kang, Y., Knutson, B., Lieberman, M.D., O'Donnell, M., Resnick, A., Smidts, A., Venkatraman, V., Vo, K., Weber, R., Yoon, C., Falk, E.B. PNAS Nexus, 4(11), pgaf287
Scholz, C., Chan, H-Y., Ahn, J., Boksem, M.A.S., Cooper, N., Coronel, J.C., Dore, B.P., Genevsky, A., Huskey, R., Kang, Y., Knutson, B., Lieberman, M.D., O'Donnell, M., Resnick, A., Smidts, A., Venkatraman, V., Vo, K., Weber, R., Yoon, C., Falk, E.B. PNAS Nexus, 4(11), pgaf287
Reliability of EEG metrics for assessing video advertisements
Van Diepen, R.M., Boksem, M.A.S., Smidts, A. Journal of Advertising, 54(4), 506-526
Van Diepen, R.M., Boksem, M.A.S., Smidts, A. Journal of Advertising, 54(4), 506-526
2024
Neural signals of video advertisement liking: Insights into psychological processes and their temporal dynamics
Chan, H., Boksem, M.A.S., Venkatraman, V., Dietvorst, R.C., Scholz, C., Vo, K., Falk, E.B., Smidts, A. Journal of Marketing Research, 61(5), 891-913
Chan, H., Boksem, M.A.S., Venkatraman, V., Dietvorst, R.C., Scholz, C., Vo, K., Falk, E.B., Smidts, A. Journal of Marketing Research, 61(5), 891-913
Brain activity of professional investors signals future stock performance
Van Brussel, L.D., Boksem, M.A.S., Dietvorst, R.C., Smidts, A. Proceedings of the National Academy of Sciences, 121(16), e2307982121
Van Brussel, L.D., Boksem, M.A.S., Dietvorst, R.C., Smidts, A. Proceedings of the National Academy of Sciences, 121(16), e2307982121
2023
A multivariate brain signature for reward
Speer, S.P.H., Keysers, C., Campdepadros Barrios, J., Teurlings, C.J.S., Smidts, A., Boksem, M.A.S., Wager, T.D., Gazzola, V. NeuroImage, 271, 119990
Speer, S.P.H., Keysers, C., Campdepadros Barrios, J., Teurlings, C.J.S., Smidts, A., Boksem, M.A.S., Wager, T.D., Gazzola, V. NeuroImage, 271, 119990
The acute effects of stress on dishonesty are moderated by individual differences in moral default
Speer, S.P.H., Martinovici, A., Smidts, A., Boksem, M.A.S. Scientific Reports, 13, 3984
Speer, S.P.H., Martinovici, A., Smidts, A., Boksem, M.A.S. Scientific Reports, 13, 3984
2022
Cognitive control and dishonesty
Speer, S.P.H., Smidts, A., Boksem, M.A.S. Trends in Cognitive Sciences, 26(9), 796-808
Speer, S.P.H., Smidts, A., Boksem, M.A.S. Trends in Cognitive Sciences, 26(9), 796-808
Individual differences in (dis)honesty are represented in the brain's functional connectivity at rest
Speer, S.P.H., Smidts, A., Boksem, M.A.S. NeuroImage, 246(1), 118761
Speer, S.P.H., Smidts, A., Boksem, M.A.S. NeuroImage, 246(1), 118761
Resting-state BOLD signal variability is associated with individual differences in metacontrol
Zhang, C., Beste, C., Prochazkova, L., Wang, K., Speer, S.P.H., Smidts, A., Boksem, M.A.S., Hommel, B. Scientific Reports, 12(1), 18425
Zhang, C., Beste, C., Prochazkova, L., Wang, K., Speer, S.P.H., Smidts, A., Boksem, M.A.S., Hommel, B. Scientific Reports, 12(1), 18425
2021
Cognitive control promotes either honesty or dishonesty, depending on one's moral default
Speer, S.P.H., Smidts, A., Boksem, M.A.S. Journal of Neuroscience, 41(42), 8815-8825
Speer, S.P.H., Smidts, A., Boksem, M.A.S. Journal of Neuroscience, 41(42), 8815-8825
Different neural mechanisms underlie non-habitual honesty and non-habitual cheating
Speer, S.P.H., Smidts, A., Boksem, M.A.S. Frontiers in Neuroscience
Speer, S.P.H., Smidts, A., Boksem, M.A.S. Frontiers in Neuroscience
A role of serotonin and the insula in vigor: Tracking environmental and physiological resources
Tops, M., Boksem, M.A.S., Montero-Marin, J., Van der Linden, D. Behavioral and Brain Sciences, 44, e136
Tops, M., Boksem, M.A.S., Montero-Marin, J., Van der Linden, D. Behavioral and Brain Sciences, 44, e136
2020
Decoding dynamic affective responses to naturalistic videos with shared neural patterns
Chan, H., Smidts, A., Schoots, V.C., Sanfey, A.G., Boksem, M.A.S. NeuroImage, 216(8), 116618
Chan, H., Smidts, A., Schoots, V.C., Sanfey, A.G., Boksem, M.A.S. NeuroImage, 216(8), 116618
Neural mechanisms of choice diversification
Couwenberg, L.E., Boksem, M.A.S., Sanfey, A.G., Smidts, A. Frontiers in Neuroscience
Couwenberg, L.E., Boksem, M.A.S., Sanfey, A.G., Smidts, A. Frontiers in Neuroscience
Measuring neural arousal for advertisements and its relationship with advertising success
Eijlers, E., Smidts, A., Boksem, M.A.S. Frontiers in Neuroscience
Eijlers, E., Smidts, A., Boksem, M.A.S. Frontiers in Neuroscience
Third-party decision-making under risk as a function of prior gains and losses
Losecaat Vermeer, A.B., Boksem, M.A.S., Sanfey, A.G. Journal of Economic Psychology, 77(3), 102206
Losecaat Vermeer, A.B., Boksem, M.A.S., Sanfey, A.G. Journal of Economic Psychology, 77(3), 102206
Cognitive control increases honesty in cheaters but cheating in those who are honest
Speer, S.P.H., Smidts, A., Boksem, M.A.S. Proceedings of the National Academy of Sciences, 117(32), 19080-19091
Speer, S.P.H., Smidts, A., Boksem, M.A.S. Proceedings of the National Academy of Sciences, 117(32), 19080-19091
2019
Neural similarity at temporal lobe and cerebellum predicts out-of-sample preference and recall for video stimuli
Chan, H., Smidts, A., Schoots, V.C., Dietvorst, R.C., Boksem, M.A.S. NeuroImage, 197, 391-401
Chan, H., Smidts, A., Schoots, V.C., Dietvorst, R.C., Boksem, M.A.S. NeuroImage, 197, 391-401
Implicit measurement of emotional experience and its dynamics
Eijlers, E., Smidts, A., Boksem, M.A.S. PLoS ONE, 14(2), e0211496
Eijlers, E., Smidts, A., Boksem, M.A.S. PLoS ONE, 14(2), e0211496
Decoding fairness motivations from multivariate brain activity patterns
Speer, S.P.H., Boksem, M.A.S. Social Cognitive and Affective Neuroscience, 14(11), 1197-1207
Speer, S.P.H., Boksem, M.A.S. Social Cognitive and Affective Neuroscience, 14(11), 1197-1207
2018
Neural profiling of brands: Mapping brand image in consumers' brains with visual templates
Chan, H., Boksem, M.A.S., Smidts, A. Journal of Marketing Research, 55(4), 600-615
Chan, H., Boksem, M.A.S., Smidts, A. Journal of Marketing Research, 55(4), 600-615
2017
Neural responses to functional and experiential ad appeals: Explaining ad effectiveness
Couwenberg, L.E., Boksem, M.A.S., Dietvorst, R.C., Worm, L., Verbeke, W.J.M.I., Smidts, A. International Journal of Research in Marketing, 34, 355-366
Couwenberg, L.E., Boksem, M.A.S., Dietvorst, R.C., Worm, L., Verbeke, W.J.M.I., Smidts, A. International Journal of Research in Marketing, 34, 355-366
Large-scale neural networks and the lateralization of motivation and emotion
Tops, M., Quirin, M., Boksem, M.A.S., Koole, S.L. International Journal of Psychophysiology, 119, 41-49
Tops, M., Quirin, M., Boksem, M.A.S., Koole, S.L. International Journal of Psychophysiology, 119, 41-49
2015
Brain responses to movie-trailers predict individual preferences for movies and their population-wide commercial success
Boksem, M.A.S., Smidts, A. Journal of Marketing Research, 52(4), 482-492
Boksem, M.A.S., Smidts, A. Journal of Marketing Research, 52(4), 482-492
Integration of negative experiences: A neuropsychological framework for human resilience
Quirin, M., Kent, M., Boksem, M.A.S., Tops, M. Behavioral and Brain Sciences, 38, 43-44
Quirin, M., Kent, M., Boksem, M.A.S., Tops, M. Behavioral and Brain Sciences, 38, 43-44
2014
Neural mechanisms underlying context-dependent shifts in risk preferences
Losecaat Vermeer, A.B., Boksem, M.A.S., Sanfey, A.G. NeuroImage, 103, 355-363
Losecaat Vermeer, A.B., Boksem, M.A.S., Sanfey, A.G. NeuroImage, 103, 355-363
Advancing consumer neuroscience
Smidts, A., Hsu, M., Sanfey, A.G., Boksem, M.A.S., Ebstein, R.B., Huettel, S.A., Kable, J.W., Karmarkar, U.R., Kitayama, S., Knutson, B., Liberzon, I., Lohrenz, T., Stallen, M., Yoon, C. Marketing Letters, 25(3), 257-267
Smidts, A., Hsu, M., Sanfey, A.G., Boksem, M.A.S., Ebstein, R.B., Huettel, S.A., Kable, J.W., Karmarkar, U.R., Kitayama, S., Knutson, B., Liberzon, I., Lohrenz, T., Stallen, M., Yoon, C. Marketing Letters, 25(3), 257-267
Internally-directed cognition and mindfulness: An integrative perspective derived from reactive versus predictive control systems theory
Tops, M., Boksem, M.A.S., Quirin, M., IJzerman, H., Koole, S. Frontiers in Psychology, 5, 429
Tops, M., Boksem, M.A.S., Quirin, M., IJzerman, H., Koole, S. Frontiers in Psychology, 5, 429
2013
Testosterone inhibits trust but promotes reciprocity
Boksem, M.A.S., Mehta, P.H., Van den Bergh, B., Van Son, V., Trautmann, S.T., Roelofs, K., Smidts, A., Sanfey, A.G. Psychological Science, 24(11), 2306-2314
Boksem, M.A.S., Mehta, P.H., Van den Bergh, B., Van Son, V., Trautmann, S.T., Roelofs, K., Smidts, A., Sanfey, A.G. Psychological Science, 24(11), 2306-2314
Oxytocin effects on complex brain networks are moderated by experiences of maternal love withdrawal
Riem, M.M.E., Van IJzendoorn, M.H., Tops, M., Boksem, M.A.S., Rombouts, S.A.R.B., Bakermans-Kranenburg, M.J. European Neuropsychopharmacology, 23(10), 1288-1295
Riem, M.M.E., Van IJzendoorn, M.H., Tops, M., Boksem, M.A.S., Rombouts, S.A.R.B., Bakermans-Kranenburg, M.J. European Neuropsychopharmacology, 23(10), 1288-1295
Subjective effort derives from a neurological monitor of performance costs and physiological resources
Tops, M., Boksem, M.A.S., Koole, S. Behavioral and Brain Sciences, 36, 703-704
Tops, M., Boksem, M.A.S., Koole, S. Behavioral and Brain Sciences, 36, 703-704
The role of predictive and reactive biobehavioral programs in resilience
Tops, M., Luu, P., Boksem, M.A.S., Tucker, D.M. In: Kent, M., Davis, M.C., Reich, J.W. (Eds), The Resilience Handbook, 21-38
Tops, M., Luu, P., Boksem, M.A.S., Tucker, D.M. In: Kent, M., Davis, M.C., Reich, J.W. (Eds), The Resilience Handbook, 21-38
2012
Social status determines how we monitor and evaluate our performance
Boksem, M.A.S., Kostermans, E., Milivojevic, B., De Cremer, D. Social, Cognitive and Affective Neuroscience, 7, 304-313
Boksem, M.A.S., Kostermans, E., Milivojevic, B., De Cremer, D. Social, Cognitive and Affective Neuroscience, 7, 304-313
Individual differences in asymmetric resting-state frontal cortical activity modulate ERPs and performance in a global-local attention task
Boksem, M.A.S., Kostermans, E., Tops, M., De Cremer, D. Journal of Psychophysiology, 26(2), 51-62
Boksem, M.A.S., Kostermans, E., Tops, M., De Cremer, D. Journal of Psychophysiology, 26(2), 51-62
Social power and approach-related neural activity
Boksem, M.A.S., Smolders, R., De Cremer, D. Social, Cognitive and Affective Neuroscience, 7, 516-520
Boksem, M.A.S., Smolders, R., De Cremer, D. Social, Cognitive and Affective Neuroscience, 7, 516-520
No laughing matter: Intranasal oxytocin administration changes functional brain connectivity during exposure to infant laughter
Riem, M.M.E., Van IJzendoorn, M.H., Tops, M., Boksem, M.A.S., Rombouts, S.A.R.B., Bakermans-Kranenburg, M.J. Neuropsychopharmacology, 37, 1257-1266
Riem, M.M.E., Van IJzendoorn, M.H., Tops, M., Boksem, M.A.S., Rombouts, S.A.R.B., Bakermans-Kranenburg, M.J. Neuropsychopharmacology, 37, 1257-1266
What's that? What went wrong? Positive and negative surprise and the rostral-ventral to caudal-dorsal functional gradient in the brain
Tops, M., Boksem, M.A.S. Frontiers in Psychology, 3, 21
Tops, M., Boksem, M.A.S. Frontiers in Psychology, 3, 21
Cortisol-induced increases of plasma oxytocin levels predict decreased immediate free recall of unpleasant words
Tops, M., Buisman-Pijlman, F., Boksem, M.A.S., Wijers, A.A., Korf, J. Frontiers in Psychiatry, 3, 43
Tops, M., Buisman-Pijlman, F., Boksem, M.A.S., Wijers, A.A., Korf, J. Frontiers in Psychiatry, 3, 43
Medial frontal negativity reflects learning from positive feedback
Van der Helden, J., Boksem, M.A.S. Psychophysiology, 49(8), 1109-1113
Van der Helden, J., Boksem, M.A.S. Psychophysiology, 49(8), 1109-1113
2011
Failing where others have succeeded: Medial frontal negativity tracks failure in a social context
Boksem, M.A.S., Kostermans, E., De Cremer, D. Psychophysiology, 48(7), 973-979
Boksem, M.A.S., Kostermans, E., De Cremer, D. Psychophysiology, 48(7), 973-979
Facing disapproval: Performance monitoring in a social context
Boksem, M.A.S., Ruys, K.I., Aarts, H. Social Neuroscience, 6(4), 360-368
Boksem, M.A.S., Ruys, K.I., Aarts, H. Social Neuroscience, 6(4), 360-368
Oxytocin modulates amygdala, insula, and inferior frontal gyrus responses to infant crying: A randomized controlled trial
Riem, M.M.E., Bakermans-Kranenburg, M.J., Pieper, S., Tops, M., Boksem, M.A.S., Vermeiren, R.R.J.M., Van IJzendoorn, M.H., Rombouts, S.A.R.B. Biological Psychiatry, 70(3), 291-297
Riem, M.M.E., Bakermans-Kranenburg, M.J., Pieper, S., Tops, M., Boksem, M.A.S., Vermeiren, R.R.J.M., Van IJzendoorn, M.H., Rombouts, S.A.R.B. Biological Psychiatry, 70(3), 291-297
A potential role of the inferior frontal gyrus and anterior insula in cognitive control, brain rhythms, and event-related potentials
Tops, M., Boksem, M.A.S. Frontiers in Psychology, 2, 330
Tops, M., Boksem, M.A.S. Frontiers in Psychology, 2, 330
Cortisol involvement in mechanisms of behavioural inhibition
Tops, M., Boksem, M.A.S. Psychophysiology, 48, 723-732
Tops, M., Boksem, M.A.S. Psychophysiology, 48, 723-732
Oxytocin receptor gene associated with the efficiency of social auditory processing
Tops, M., Van IJzendoorn, M.H., Riem, M.M.E., Boksem, M.A.S., Bakermans-Kranenburg, M.J. Frontiers in Psychiatry, 2, 60
Tops, M., Van IJzendoorn, M.H., Riem, M.M.E., Boksem, M.A.S., Bakermans-Kranenburg, M.J. Frontiers in Psychiatry, 2, 60
2010
Fairness concerns predict medial frontal negativity amplitude in ultimatum bargaining
Boksem, M.A.S., De Cremer, D. Social Neuroscience, 5(1), 118-128
Boksem, M.A.S., De Cremer, D. Social Neuroscience, 5(1), 118-128
The importance of failure: Feedback related negativity predicts motor learning efficiency
Boksem, M.A.S., Van der Helden, J., Blom, J.H.G. Cerebral Cortex, 20, 1596-1603
Boksem, M.A.S., Van der Helden, J., Blom, J.H.G. Cerebral Cortex, 20, 1596-1603
Absorbed in the task: Personality measures predict engagement during task performance as tracked by error negativity and asymmetrical frontal activity
Tops, M., Boksem, M.A.S. Cognitive, Affective and Behavioral Neuroscience, 20(4), 441-453
Tops, M., Boksem, M.A.S. Cognitive, Affective and Behavioral Neuroscience, 20(4), 441-453
Brain substrates of behavioral programs associated with self regulation
Tops, M., Boksem, M.A.S., Luu, P., Tucker, D.M. Frontiers in Cognition
Tops, M., Boksem, M.A.S., Luu, P., Tucker, D.M. Frontiers in Cognition
2009
The neural basis of morality
Boksem, M.A.S., De Cremer, D. In: De Cremer, D. (Ed), Psychological Perspectives on Ethical Behavior and Decision Making, 153-166
Boksem, M.A.S., De Cremer, D. In: De Cremer, D. (Ed), Psychological Perspectives on Ethical Behavior and Decision Making, 153-166
Serotonin: Modulator of a drive to withdraw
Tops, M., Russo, S., Boksem, M.A.S., Tucker, D.M. Brain and Cognition, 71(3), 427-436
Tops, M., Russo, S., Boksem, M.A.S., Tucker, D.M. Brain and Cognition, 71(3), 427-436
2008
Mental fatigue: Costs and benefits
Boksem, M.A.S., Tops, M. Brain Research Reviews, 59, 125-139
Boksem, M.A.S., Tops, M. Brain Research Reviews, 59, 125-139
Sensitivity to punishment and reward omission: Evidence from error-related ERP components
Boksem, M.A.S., Tops, M., Kostermans, E., De Cremer, D. Biological Psychology, 79, 185-192
Boksem, M.A.S., Tops, M., Kostermans, E., De Cremer, D. Biological Psychology, 79, 185-192
Cortisol, energiemobilisatie en chronische vermoeidheid
Tops, M., Boksem, M.A.S. Neuropraxis, 12(4), 126-132
Tops, M., Boksem, M.A.S. Neuropraxis, 12(4), 126-132
2007
The psychobiology of burnout: Are there two different syndromes?
Tops, M., Boksem, M.A.S., Wijers, A.A., Van Duinen, H., Den Boer, J.A., Meijman, T.F., Korf, J. Neuropsychobiology, 55, 143-150
Tops, M., Boksem, M.A.S., Wijers, A.A., Van Duinen, H., Den Boer, J.A., Meijman, T.F., Korf, J. Neuropsychobiology, 55, 143-150
2006
Mental fatigue, motivation and action monitoring
Boksem, M.A.S., Meijman, T.F., Lorist, M.M. Biological Psychology, 42(2), 123-132
Boksem, M.A.S., Meijman, T.F., Lorist, M.M. Biological Psychology, 42(2), 123-132
Error related ERP components and individual differences in punishment and reward sensitivity
Boksem, M.A.S., Tops, M., Wester, A.E., Lorist, M.M., Meijman, T.F. Brain Research, 1101, 92-101
Boksem, M.A.S., Tops, M., Wester, A.E., Lorist, M.M., Meijman, T.F. Brain Research, 1101, 92-101
Task engagement and the relationships between the error-related negativity, agreeableness, behavioral shame proneness and cortisol
Tops, M., Boksem, M.A.S., Wester, A.E., Lorist, M.M., Meijman, T.F. Psychoneuroendocrinology, 31, 847-858
Tops, M., Boksem, M.A.S., Wester, A.E., Lorist, M.M., Meijman, T.F. Psychoneuroendocrinology, 31, 847-858
2005
Effects of mental fatigue on attention: An ERP study
Boksem, M.A.S., Lorist, M.M., Meijman, T.F. Cognitive Brain Research, 25, 106-117
Boksem, M.A.S., Lorist, M.M., Meijman, T.F. Cognitive Brain Research, 25, 106-117
Impaired control and reduced cingulate activity during mental fatigue
Lorist, M.M., Boksem, M.A.S., Ridderinkhof, K.R. Cognitive Brain Research, 24, 199-205
Lorist, M.M., Boksem, M.A.S., Ridderinkhof, K.R. Cognitive Brain Research, 24, 199-205
Selective attention and error processing in an illusory conjunction task: An event-related brain potential study
Wijers, A.A., Boksem, M.A.S. Journal of Psychophysiology, 19(3), 216-231
Wijers, A.A., Boksem, M.A.S. Journal of Psychophysiology, 19(3), 216-231